Website Design SEO Services: Online Marketing for Businesses
Website needs change based on current market trends, service or product alterations, and changes in business directions. The Internet has become an active part of both business advertising and product sales. Customers use a search engine to find out what is available. If a website is not optimized for search engines, consumer hits will be [...]
Online Video Marketing: THE Tool For Successful Businesses and Websites
Why are more and more companies turning to online video marketing? Well, because it works! In today’s world of short attention spans combined with our innate hunger for instant gratification, we want to get to the point and get there fast. We demand reliable information, but we also want it delivered in the quickest and [...]
The “Why” Behind Video Success
Online video marketing is effective, plain and simple. In a 2010 report from Cisco, video traffic accounted for 30% of all Internet traffic, and that number is predicted to increase to 90% by the year 2013. Websites that use video are more likely to engage their targeted audience, experience higher traffic and conversion rates, and [...]
Why Having an Outstanding Short Video is Essential for your Website
The world of web has changed. You only have seconds to catch a potential customer’s attention and less than a minute to see if you can keep it. It is essential to have an interesting, professional, and SHORT video that conveys your main points in a quick, concise, easy to understand manner. Four important reasons [...]
Increase Website Traffic With Content Creation
According to a recent benchmark report, the most frustrating challenge for companies is increasing website traffic. This and lead generation are the top objectives for the upcoming year, ranked over social media integration, brand awareness, and even increasing ROI. When developing an effective online marketing strategy, content creation is one of the most valuable methods [...]
SEO Firms: Weeding out the Amateurs
Search engine optimization (SEO) is like being a stockbroker: many people do it, but few do it well. Just as bad stockbrokers will waste your money, so will bad SEO firms. To avoid hiring an unprofessional organization, businesses need to recognize the undeniable signs of an SEO firm that will not deliver quality, sustained results: [...]
How Does SEO Improve Conversion Rates?
Turn browsers into buyers with proper optimization techniques and a targeted, persuasive call-to-action. Everyone is concerned with the effectiveness of their online marketing strategy and whether or not it is useful in converting leads into sales. It’s not enough just to attract visitors to your website. Sure, better search engine rankings will boost web traffic, [...]
Google, Zagat, and Online Marketing
Google recently acquired Zagat, a highly accredited rating and review survey, consequently improving the value of local online marketing. This combination of the world’s most powerful search engine and “the creator of the world’s most influential and trusted customer reviews” will undoubtedly change the local online marketing strategy for millions of small businesses. Zagat, with [...]
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